Zoomforth

Interactive proposal software and sales microsites

Replace PDF proposals and RFP responses with branded, trackable microsites, and follow up knowing who read which section.

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screenshot of microsite with Zoomforth app features on overlaid

Why Zoomforth

Elevate your proposals with immersive branded sales microsites

Showcase your sales proposals in a way that is visually attractive, engaging and easy to consume. Each proposal becomes an interactive sales microsite with its own secure link, and for multi-stakeholder deals the same site works as a digital sales room for the whole buying group.

Screenshot of a branded sales microsite showing a proposal section.

Remove friction

Zoomforth sales microsites eliminate disconnected email messaging and present your case clearly and visually, all in one place — the foundation of a modern digital sales room.

Save time and money

No more waiting for design resources to make changes to your presentation. Update your digital sales proposals on the fly with Zoomforth's microsite builder.

Stay on brand

On a Zoomforth branded microsite, your brand's styling is built in, guaranteeing your clients a consistent experience.

Protect your customer data

We'll protect your content so only your intended audience can access it.

Get data insights

See what your clients are looking at, what they may have missed and how your proposal is being socialized.

Walk the talk

While competitors talk about how tech savvy they are, your digital sales proposals will say it for you.

RFP responses as interactive microsites

Procurement still asks for the formal document, but evaluators decide on more than the answers to the questionnaire. Pursuit teams publish the response as a secure microsite next to the required submission: an executive summary video, the team, relevant case studies and the pricing rationale, organized the way the evaluation panel reads. Zoomforth then shows which evaluators opened it and which sections they read before orals.

Read the RFP response guide for B2B sales teams for the process, and browse RFP microsite examples built by bid teams.

Streamline your client experience and win more business with our microsite builder

Pursuits and bid teams across the world are choosing Zoomforth microsites to showcase their sales proposals, supplement their RFP responses, and build client relationships.

95% of today's B2B buyers prefer shorter, highly visual content formats over long, text-heavy documents. Demand Gen

59% of senior executives agree that if both text and video are available on the same topic, they prefer to watch video. Digital Information World

46% of all B2B researchers and buyers are now millennials who expect fast, mobile-first digital buying experiences. Google

The microsites are a wonderful tool to help us in client pursuits. They allow us the ability to really go deep on our [firm] difference, accolades, client case studies, and videos that we normally would not be able to present in a PowerPoint or RFP response. In addition, the ability to add industry-specific insights and information provides us the opportunity to keep the client engaged throughout the entire process and increase our win rate.
Partner, Pursuits Team · Big Four accountancy firm

The use of microsites in the sales process has allowed us to show our clients that we are truly digital, just like our delivery methodology. We are able to move away from printing out thick paper decks and presenting structured slide shows to be more dynamic with our clients. Microsites allow us to put the depth of [firm's] thought leadership and experience at the fingertips of our clients — all in an interactive, digital format that is simple to update on the fly.
Senior Manager, Pursuits COE, Big Four accountancy firm

Not only are we closing deals faster. But we're also increasing the amount of closed deals. We probably saw an extra couple hundred thousand dollars in revenue in just the first quarter just by using this platform.
President, Grand Dynamics

Microsite proposals are not a new idea, but Zoomforth allows you to produce them at scale so they are the default, not the exception.
Head of Marketing and Communication, Big Four accountancy firm

Inspiration

Meet some sales sites

See more examples

Sales microsite FAQs

What is a sales microsite?

A sales microsite is a branded, trackable web page built for a specific deal or prospect. Instead of sending a PDF proposal, sales teams send a URL — the prospect gets an interactive, visually branded experience, and the rep gets real-time analytics showing who viewed it, which sections they read, and how long they spent on each part.

How does a sales microsite replace a PDF proposal?

A sales microsite delivers the same proposal content as a PDF but in a navigable, branded web format that works on any device without attachments. It lets you embed video, add interactive sections, and track individual engagement — things a PDF can't do. When a prospect opens the microsite, you're notified instantly and can see exactly what they read before you follow up.

What analytics do sales microsites provide?

Zoomforth sales microsites show time-on-page per section, individual visitor identity (name, company, when they visited), heatmap-style engagement data, and total views per page. Reps use this to prioritize follow-ups on engaged prospects and tailor their outreach to the specific sections the buyer spent most time on.

How quickly can I create a sales microsite?

Most Zoomforth users create and publish a sales microsite in under two hours using a branded template. The platform requires no coding or design skills — you pick a template, add your content, and share a secure URL. Enterprise teams typically build a library of proposal templates so reps can personalize and send in under 30 minutes.