Zoomforth Microsites Data Analytics

Read the room. Even when you’re not in it. Data analytics for your business.

From summary data on top content, to blow-by-blow accounts of your visitor’s movement through your microsite, data analytics on the Zoomforth platform will arm you with rich insights to help you make your next move.

Visit and visitor data

Data analytics visualization

Downloads & exports

Compliance features

Real-time notifications

At a glance

High level visit and visitor summaries
See who visited, when, and for how long
See what your audience looked at and what they missed
Know which devices your audience is using
See which content your audience liked the most
Filter out visitors from your own domain

See top content and top page views
View on-screen, or download and share
Subscribe to notifications to see when your visitors are on site
Export data e.g. to Google Analytics or Adobe Analytics
Set GDPR, e-Privacy and CCPA data tracking features to ensure visitors have the right to anonymity

Get high level microsite visitor data

The great thing about microsites, when compared to the humble PDF or PowerPoint, is that you can collect visitor data.

The real value of data analytics is that it will help you refine your approach as you learn what resonates with your audience.

Granular visitor data will give you a fascinating insight into what your audience cares about the most. Did they watch your video? Did they look through your presentation? How far did they get? You’ll see all this and more.

Collage of Zoomforth analytics visualizations.

Easy data compliance

Data is a powerful thing but let’s make sure we keep it compliant.

Zoomforth has built-in features to help you achieve e-Privacy regulations (the so-called cookie law), CCPA, and GDPR data compliance. Your visitors in these regions will be able to manage their privacy preferences, at any time, whilst on your sites.

Screenshot of cookie and tracking preferences.

Site access request and publish approval request options.

Get real-time alerts

Want to know exactly when someone is visiting your microsite? Simply set up an alert and we’ll ping you an email to let you know.

This is a really helpful feature if you want to time your follow-up while you are top of mind for your site visitor.

Download or integrate with other data analytics platforms

All your data reports are downloadable as csv files. You can also use JS snippets to pull data into your analytics dashboard e.g. Google, Adobe or Facebook.